Jan 19, 2011 5:03 PM
What do you think is the biggest barrier to innovation in primary care?
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It is possible to point to a number of barriers that limit the spread of innovation in primary care (see some examples below). What do you think is the biggest barrier to innovation in primary care? What do you think about the examples listed below? What would you add or remove from this list?
Examples of barriers to innovation in primary care
Barriers to the spread of particular models:
Message was edited by: Stephen Rockwell
1. Insurance company regulations
2. Requirements for prmiary care providers to seek authorizaiton for specialty care
3. Lack of state licensing moblity, restricts MDs from moving easily.
4. Lack of ability to practice part time...eliminates senior physicians from doing primary care.
5. Dated state licensing requirements...
6..Generational aspects of making disruptive changes. Younger MDs will accomodate and actually use EMRs, PDAs and other devices daily
7. Primary care is a mis-nomer and includes MDs, DOs, NPs, PAs, EMTs ERs Retail Clinics, etc.
Reimbursement, reimbursement, reimbursement.
Historically lower reimbursement to primary care physicians disincentivizes it as a career choice financially and in terms of perceived status
Lack of reimbursement for telemedicine/remote health monitoring stifles it as an innovative method to meet some primary care needs in urban AND rural locations
Historically higher reimbursement for Fee For Service as opposed to managed care means there is less incentive for physicians to coordinate care and work as a team to manage your health. Medicine will benefit from teamwork for the same reasons business benefits from teamwork.
Lack of reimbursement for time on telephone calls, coordinating care, counseling patient and/or family.
Including the above also:
1). Inability to capture cost (related to reimbursement)
2). constraints on time/burnout
3). Lack of standardization
4). Resources directed toward specialty care - not primary care
In order to address the problem, one has to evaluate and anlyze what has caused the dramatic shift from general practice to specialty care, issues as great as reimbursement are only one part of the challenge..
Most analysts enumerate the disparity between specialty care and primary care..in reimbursment, and more administrative issues in primary care
Several factors have been at work over the past fifty years.
1.The urbanization of America has caused a flight of young and old to the urban areas to seek out 'culture', diversity,access to health care and economic opportunity . This has caused a well known phenomenon of an economic shift from small towns to larger metropolitan areas.
2. Our challenges in primary care have followed this trend.
3..Some of these problems involve the social and economic millieu in which highly educated professionals desire to work, live and recreate.
4. No one can challenge the fact that physicians are amongst the most highly educated members of society. This is not just a technical skill, but by exposure to multicultural diversity, general fund of medical and social, political knowledge. Physicians do want to serve, however are very reluctant to place their families in areas that do not offer the best education or cultural opportunities.
4a.. Spouses generally drive where the physician choses to live in the long run. To do otherwise usually ends up in divorce.
5. Physician recruiting from rural and underserved areas is fraught with challenges, to attract bright inquisitve p eople who may be challenged by underachieving schools and other social and family barriers,both economic and other. Many of these young potential physicians see education as a road out of their community, for many good reasons.It would be interesting to evaluate what percentage of physicians do return to their home to practice in their community in which they grew up.
6. Programs developed with economic incentives such as loan forgiveness with contractual obligations provide some basis for supplying these areas, however what percentage of recipients remain when their time is up?
7..Although not as frequent in today's educational structure were those physicians who would practice general medicine for several years and then specialize. The elimination of the free standing internship with a possible break to work and perhaps look at a long term view of general practice has virtually destroyed this mechanism to produce general physicians
8. The well meaning elevation of family practice to a recognized specialty created the necessity to become board certified in family practice to be credentialled at hospitals and also insurance companies.Insurance companies are now 'driving this boat", Because specialty care pays so much better, one asks the question, why spend two to three years becoming eligible for a family practice credential, why not spend the same amount of time training to become 'specialty trained."
My next posting will address other 800 pound gorillas in the room.
Excellent points.
The biggest barrier in primary care at the current time appears to be belief in the ability of innovation to address serious and worsening primary care woes.
The first thing to consider is why do we think innovation is necessary. What do we accomplish? What innovation in what dimension or area of primary care? What is innovation? Can something as basic as primary care be innovative?
Primary care delivery boils down to an interaction between a nurse or a practitioner or a physician and a patient or their proxy.
We have electronic ways to address this interaction - this is not innovation, it is the situation at the current time.
Primary care always adapts to use the current communication tools - letters, telegraph, telephone, etc.
We have skilled health care team members.
Primary care has always depended heavily upon nurses that used to do much of the therapy, advising, counseling, instructing - and they still do. Personnel are always blurring lines and divisions to get the job done.
We may have specialized the team members and may have more team members but primary care can be delivered simply with the simple basic elements.
Even the more complex patients have simple solutions. To get to the highest quality measure levels in more complex patients, Gordon Moore in his simple collaborative care doc and nurse model noted that the patients needed simple problem solving techniques that a good mom could provide.
Right now with all the hoopla on innovation and reorganization I would propose that a major reason for lack of progress in primary care is the thought that innovation can fix primary care. When patients go to charlatans who promise what they cannot deliver, this can delay diagnosis and proper treatment.
Focus on the continuity home still hides sufficient health spending and sufficient nursing and sufficient primary care workforce - not innovative solutions but required top priority steps to solve primary care woes. Innovative new primary care forms have not really worked out well due to failure to remain in primary care.
Public Health 101 teaches that in the absense of sufficient funding - reorganize or innovate - this hides the problem of insufficient funding that limits progress toward real solutions.
Deming was not innovative. Deming in his management techniques taught focus. During an immersion process focused on quality, the obvious steps to take can be identified. Those less obvious will be eliminated. Most important was the outside perspective - often those most involved. What is most commonly missing is the perspective of those actually delivering day in and day out primary care. Academics are fine people and innovation is a high expectation, but academic ideas can distract. Ideas are often great for innovation and grant funding, but does this really focus on what is really needed.
When nations go to war, they quickly find out that what they thought was impossible is possible, innovative torpedos fail to work, electric bomb arming devices also fail, and the top officers that do well in bureaucratic times do not function as well in wartime.
Primary care improvements require a wartime front line focus on primary care workforce. Once we have sufficient workforce and we want to explore ways to move from 90% efficient to 94% efficient, then we can be innovative. But until we are on the way to 440,000 primary care physicians to serve a nation of 400 million (preferably 500,000 primary care physicians) not much else will matter. All else is just rearranging deck chairs.
Bob Bowman
Lack of economic and political power on the part of primary care providers, pure and simple. This is what all the other posts are saying by giving specific examples.
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